5 Interesting insights from Litmus Live 2017 in London | PI marketing blogfoto

5 Interesting insights from Litmus Live 2017 in London (+ handy tips & tools!)

Last August Mascha, our senior Online Marketeer, was present at Litmus Live 2017 in London. During this Email Conference she gathered useful insights about new developments in the world of email and today she's exclusively sharing these insights…
5 aspects to check before you send an email | PI marketing blogfoto

5 aspects to check before you send an email

We all have that one person - your mom, an uncle or a neighbour- that will ask “Can you help me set-up my email on my phone? I receive messages but I can’t send any”. In my case, it’s my mom. She has summoned me numerous times to install…
NEW BWESITE BLOG PHOTO

We're live!

The new PI marketing website is online! On our new website we focus on telling you about our kickass company, explaining you how we work and why we choose this approach. We have five company characteristics which differentiate us from other…
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The 5 steps to set up an A/B test

Every Email Marketeer has experience with A/B testing. But what is an A / B test? Why do you actually test? And what should an A / B test satisfy to be successful? In this article we show how to set up an A / B test in 5 steps. What is an A…
PI-marketing-6-e-mailmarketing-trends-voor-2017-blogfoto

6 e-mail marketing trends for 2017

It is important to keep up to date with all innovations in e-mail marketing. To stay on top of our game, our database marketers visit  seminars. During the "Marketing Automation" seminar by Copernica, our email marketing partner, the 6 e-mail…